Hi! I’m Anne Keisman and I work on the Be Out There campaign at the National Wildlife Federation (NWF). Sometimes I can’t believe my luck – every day I am tasked with coming up with new ways to inspire people – especially parents and children — to go outside and play. I’m excited to partner with Don’t Fry Day to spread the word about sun safety. At NWF, we love to promote the positive side of the sun. It helps green things grow, keeps animals warm, and lets us see the world around us.
And children love the sun too. From the moment they can wield a crayon, plump yellow suns show up in their drawings – right next to the fluffy white clouds!
But — like many things in nature — the sun can be dangerous if we don’t take precautions. If you know the facts about protecting your family, you won’t have to be anxious when your family heads out to the beach or the park. Once you’re protected from UV rays, pledge to spend more time outside with your family. Kids today spend twice as much time indoors as their parents did, missing out on the simple pleasures and lasting mental and physical health benefits of daily outdoor time.
NWF recommends that parents give their kids a “Green Hour” every day — time for unstructured play and interaction with the natural world. Be Out There’s practical tools for families, schools and communities make being outdoors a fun, healthy and automatic part of everyday life.
Stumped for ideas for outdoor fun? Check out National Wildlife Federation’s Summer Guide and our Green Hour activities for great tips for your family.
And on June 26, camp under the stars – in your own backyard! Join the Great American Backyard Campout.
Have fun in the sun!
About the author: Anne Keisman is Senior Associate Editor for the Be Out There Campaign at the National Wildlife Federation. Follow her at www.twitter.com/greenhour.